Lens and photographic contact sheets. Illustrative scene.

GUIDE / PROTOCOL

Audit a site’s editorial images

A useful image explains something; its role, source and representation should be explicit.

Direct answer

How do you decide which images to keep or fix?

Inventory images by page and purpose. Distinguish informative, decorative and functional images; check provenance and rights, accurate representation, text alternative, caption, dimensions and presence in HTML.

01 / Review method

Review method

01

Inventory by role

Record URL, page, subject, informative or decorative role, any link, language and visibility.

02

Verify provenance

Record creator, origin, licence or permission, date, edits and any generation disclosure. Remove uses with unestablished rights.

03

Test meaning and access

Write contextual alternatives for informative images; avoid unnecessary announcements for decoration. Review captions, nearby text and contrast.

04

Check delivery

Inspect src and srcset, format, dimensions, loading priority where appropriate, file size, mobile display and licence metadata when relevant.

IN PRACTICE

An image needs a role, a source and a useful format

Decide what the reader must understand first. An atmosphere image may introduce a topic; an image used as evidence needs an origin and context. Decide cropping, caption and file weight afterwards.

Which check comes first?

Choose the situation you observed. Each path gives a first check, useful evidence and the limit of that check.

A photograph has no identifiable source

First check
Find the first traceable record and compare image, caption, date and credit. Separate the image producer from accounts republishing it.
Evidence to retain
Exact URL, document identifier, credit, known capture and publication dates, and the passage establishing context.
Limit to remember
Recognising an image does not confirm an event claimed by a new caption. An unsuccessful search does not prove fabrication.
Read the related guide

Further reading

Editing desk with photo prints in different formats, a loupe and ruler. Illustrative scene.
Before publishing
SituationAvoidUseful correction
Atmosphere imagePresenting a generated scene as a real event.State its illustrative role and AI generation.
Documentary photographReusing an attractive image without date or provenance.Link the record, author or institution, capture date and reuse terms.
Explanatory chartKeeping numbers only inside pixels.Also provide values, units and limits as readable text or a table.
  1. Role

    What meaning disappears if the image is removed?

  2. Provenance

    Which source and caption justify its use?

  3. Format

    Which variant stays sharp at the actual display size?

Final check

Review with images hidden, then on a small screen. The caption must remain understandable and essential meaning must not depend on colour alone.

Image weight

Site WebP files; an estimated scenario, not a traffic or speed measurement. Cache, screen density and other resources affect actual results.

Estimated total : 100.5 KiB

960 px reference : 283.1 KiB

Weight difference : 182.6 KiB

The three reference images
File widthEstimated total
480 px100.5 KiB
768 px203.6 KiB
960 px283.1 KiB
  • Editing desk with photo prints in different formats, a loupe and ruler. Illustrative scene.
  • Measurement desk with cards, magnifier, stopwatch and prism. Illustrative scene.
  • Earth photographed by the Apollo 17 crew on 7 December 1972. NASA, AS17-148-22727.

Documentary references

Consulted on .

An authentic photo can be used outside its time context

Apollo 17’s Earth photo offers a concrete case: identifying a photograph does not date the story attached to it. The date of a page republishing it and the capture date are separate facts.

Earth photographed by the Apollo 17 crew on 7 December 1972. NASA, AS17-148-22727.
Real photograph · NASA / Apollo 17 crew
Capture date
Document identifier
AS17-148-22727

Check before citing

  1. Find AS17-148-22727 in the record, then compare the image and caption.
  2. Keep capture, publication and consultation dates separate. Recent republication does not make a photo recent.
  3. For a Worldview layer, also record sensor, date and processing: this historical photograph is not a Worldview screenshot.

Real documentary case, consulted on 2026-10-14. Resized and encoded WebP version, with no crop or AI retouching.

A page date is not its photograph’s date

Earthrise lets us compare three documented dates. The photograph is real; the two official records give its context.

Earthrise: Earth above the lunar horizon, photographed by Bill Anders during Apollo 8
Real photograph · NASA / Bill Anders
Capture date
NASA Science record published
Republication article

Republication in 2024 does not make this a photograph taken in 2024. Retain the capture date and the reference for each consulted page.

What does a consultation date establish?

It dates your access to a source. It replaces neither capture nor publication and does not prove the page was identical earlier.

Sources consulted on . WebP version resized from the NASA-supplied file, without cropping or AI retouching.

02 / Evidence to keep

Evidence to keep

Image register

Page, file, role, editorial owner and review date.

Rights trail

Source, licence or permission, restrictions and known transformations.

Meaning check

Alternative, caption, context and reason for decorative or informative treatment.

Technical check

Served HTML, dimensions, formats, weight and mobile result.

PRACTICAL CHECK

Before reaching a conclusion

A frequent misreading and the check that helps avoid it.

Premature conclusion

A sharp, well-compressed image can still mislead if miscaptioned, used as evidence when decorative or inconsistent with the language version.

Decisive check

Check editorial role, origin, rights, date, caption and alternative text in each display context. Test framing and legibility at actual delivered sizes.

AFTER THE REVIEW

Decide from the evidence

01

An image is relevant but permission is missing

Remove it from public delivery until rights are evidenced, then record licence, restrictions and modifications.

02

The image conveys information absent from text

Add a contextual alternative or nearby text; check understanding with the image hidden.

Decision and review trail

Decision and review trail

What the check must help decide and what to retain so the choice can be reviewed.

Sufficient evidence

For each priority image, inspect file, dimensions, crop, alt text, usage rights and consistency across page, social preview and markup. File presence alone is insufficient.

Next decision

Replace misleading or heavy images and retain provenance. Recheck common viewport sizes and public metadata after publication.

OSINT / Official references

When an image is considered for publication

Separate file provenance, depicted signs and reproduction rights.

FR

Gallica · BnF

Why start here

Check the edition and reuse conditions of a digitised document.

Limit to remember

A digital copy does not validate every statement in the document. Check provenance, OCR errors and resource-specific reuse terms; a BnF building photograph’s license does not apply to those documents.

Read source entry
FR

DATA INPI

Why start here

Check whether a visible sign matches a French trademark filing.

Limit to remember

Read each registration or filing with its status, date and protection scope.

Read source entry
EU

EUIPO · DesignView

Why start here

Review registered designs without assuming permission to use them.

Limit to remember

A visual search does not establish complete rights coverage or freedom to operate; check status and territory.

Read source entry
See all 76 public sources

Detailed inspection cases

Typical situations for preparing a check. They do not describe completed assignments or actual observations.

Usage conditions are no longer documented

What to inspect

Find the original media, stated creator, associated notice and consultation date. Check that the available conditions apply to this version and intended use.

Decision and action

Replace or suspend the integration if necessary permission remains undetermined. Keep the documentary reference rather than treating online availability as authorisation.

Record to retain

Keep the original URL, consulted notice, version, date and editorial obligations applied, including attribution where specified.

A cropped variant removes essential context

What to inspect

Compare the original with mobile and desktop sizes. Check missing captions, scales, people or areas and whether alternative text matches what remains visible.

Decision and action

Adjust the crop or choose another presentation when the loss changes the information. Describe the image’s function without promising elements absent from the variant.

Record to retain

Keep variants, dimensions, breakpoints and the rationale for cropping and alternative text.

The selected variant transfers excessive bytes

What to inspect

Compare displayed width, currentSrc and transfer on mobile and desktop.

Decision and action

Adjust sizes and variants while preserving subject readability.

Record to retain

Width, selected file, bytes and framing check.

Review before deciding

These questions complement the method. They help establish what is actually supported while retaining qualifications in the record.

Origin and purpose

Are origin, known rights and modifications documented? Do caption and alternative distinguish documentary photo, logo, diagram and atmosphere illustration?

View a worked decision

Fictional example: the state applies only to the criterion and scope described.

Fictional observation
An image is labelled “free” in a folder; author, exact licence and original page are missing.
Declared state
Not checked
Decision and next check
Do not validate rights from this label alone. Find source and terms, or choose a documented resource.

Actually displayed file

On a small screen, does the chosen file retain dimensions, clarity and meaningful framing? Also check lazy loading and missing resources without artificially enlarging a poor original.

View a worked decision

Fictional example: the state applies only to the criterion and scope described.

Fictional observation
On mobile, the crop removes the embedded key distinguishing actual data from forecast.
Declared state
Observed discrepancy
Decision and next check
Fix the crop or provide a visible text key. Check the selected file, not only the original.

Data behind a chart

Does a chart have a textual account of its useful information? A generic alternative such as “chart” conveys neither values nor trend.

Documentation consulted : W3C WAI · Images Tutorial ·

View a worked decision

Fictional example: the state applies only to the criterion and scope described.

Fictional observation
The tested inventory has no data-bearing chart or diagram, only atmosphere photos.
Declared state
Justified exclusion from scope
Decision and next check
Justify excluding charts. Photo alternatives still require checking; reopen when a chart is added.

TOOLS / REGISTERS

Information to record

Identify the media role before writing its alternative text: evidence, illustration or decoration. Link evidence to its source; clearly label an illustrated scene without assigning it a real location.

  • Access date and time zone
  • Exact URL
  • Media size / dimensions
  • Alternative text / role
  • Licence / reuse rights
  • Claim to verify
  • Decision / next action
  • Review owner
  • Next review

03 / FAQ

Frequently asked questions

Does every image need descriptive alt text?

No. Pure decoration may use empty alt; informative images need an alternative suited to context.

Is a CSS background enough for search?

For important editorial imagery, use an img element with src and nearby text; Google does not index CSS backgrounds as HTML images.

When add a caption?

When it gives source, fact, date or context that the image cannot establish alone.

What if rights are unclear?

Pause public use, find the licence evidence or replace the image with an authorized one.

Describe a context

DOCUMENTED REFERENCE

Resource Timing: three sizes and several possible causes of zero

Encoded body size, decoded body size and the transfer indicator describe different objects. These rules come from the W3C Candidate Recommendation Draft of 1 September 2026, still undergoing standardization.

encodedBodySizeHTTP decodingdecodedBodySizetransferSize ≠ exact network bytes

Encoded body → HTTP decoding → decoded body; no indication of pixel memory.

Resource Timing: three sizes and several possible causes of zero
ReferenceValue or formWhat it identifies
encodedBodySizeencoded bodyencodedBodySize describes the body before content encoding is removed, such as HTTP decompression. It is neither the original unpublished file size nor every exchange for the page.
decodedBodySizedecoded bodydecodedBodySize describes the body after HTTP content decoding. For an image, it does not give the memory occupied by decoded screen pixels. HTTP decompression and JPEG decoding are different operations.
transferSizeencodedBodySize + 300In this draft, transferSize adds a constant 300 to the encoded body outside cache cases. This avoids exposing actual header sizes: do not describe it as an exact count of network bytes.
CACHElocal: 0 · validated: 300The rule distinguishes local cache returning zero from validated cache returning 300. Validation may require a network exchange without returning the full body. Stored body size and exchange size differ.
VISIBILITYTAO ≠ CORSVisibility restrictions can also make fields zero. Timing-Allow-Origin exposes timing information; CORS governs a different access mechanism. Zero alone proves neither caching nor an empty file.
SERVICE WORKERclient ↔ workerWith a service worker, exposed timings may describe the client–worker path. They do not automatically reveal the worker’s internal network request. Identify intermediaries before comparing observations.

Implication for the record

These rules describe a dated draft, not identical support in every browser. Record browser and version; check headers and cache context before drawing conclusions.

Is decodedBodySize the image’s memory footprint?

No. It concerns HTTP content decoding. Image format, dimensions and decoding into pixels belong to other stages.

Primary documentation

Documentation consulted on .

DOCUMENTED REFERENCE

CSS framing: measure what cover clips and contain leaves empty

The same thumbnail box can show different parts of an image depending on its fit. Both modes preserve aspect ratio but satisfy opposite constraints. This explorer calculates a centred geometric model from already oriented dimensions.

CSS framing: measure what cover clips and contain leaves empty
ReferenceValue or formWhat it identifies
containmin(Cw / W, Ch / H)contain uses the smaller scale factor. The entire image fits inside the box; unused bands may remain.
covermax(Cw / W, Ch / H)cover uses the larger factor. The box is filled and the overflowing image is clipped.
renderedW × s ; H × sRendered dimensions are the image width and height multiplied by the factor. They are not necessarily the visible box dimensions.
object-position50% 50%With object-position: 50% 50%, excess is split equally on each axis. The calculation reports left/right and top/bottom crops in source-image units.
fill ≠ coveraspect ratiofill can change aspect ratio and differs from cover. none and scale-down have other rules and are not simulated here.

Explore centred framing

Four integers from 1 to 20,000. Already oriented image; object-position: 50% 50%.

Centred geometric calculation; results rounded to four decimals.

The light area is the box; the interior lines represent the image.
Scale · CSS px / source px
0.3333
Rendered size · CSS px
400.0000 × 266.6667
Left and right crop · source px per side
0.0000
Top and bottom crop · source px per side
100.0000
Left and right unused band · CSS px per side
0.0000
Top and bottom unused band · CSS px per side
0.0000

Implication for the record

Image dimensions represent square source pixels in this model; the box uses CSS pixels. The diagram is an illustration, not a photograph or a measurement of a file. The calculation ignores rasterisation rounding, borders and CSS transforms. An off-centre subject can still be clipped despite correct geometry: inspect points of interest and credits across formats.

Primary documentation

Documentation consulted on .

DEEPER READING / PRACTICE

Check the role and consistency of the images

A image illustrates a topic but may suggest a place, a person or an event that the page does not document. The audit examines editorial function, context and related information.

Updated on .

Priority checks

Release source, legend, alternative text, dimensions and variants. Check that the image corresponds to its role: illustration, document, portrait or purely decorative element.

Interpretation pitfalls

A visually relevant image is not a proof of the statement. A too precise legend or alternative text may enter an attribution that the file does not allow to set up.

Working record to retain

The image inventory combines page, file, role, origin and control to be performed. The corrections may concern the context, the legend, the weight or the choice of the illustration itself.

PRACTICAL CASE / WORKED EXAMPLE

An illustration looks like a field document.

The example is a web control educational situation. It connects the defect to a concrete path and describes a way to verify the correction, rather than consider the only publication of the change as a proof of resolution.

Example context

An image accompanies a search text and can be understood as a photograph of the case described. The page does not specify its role or origin.

Suggested approach

Examine legend, context and alternative text. Difference between illustration and documentary. Adjust the presentation or choose another visual if the ambiguity persists despite an explanation.

Conclusion and next step

The role of the image becomes explicit. The evidence remains separated from the visuals intended to help the understanding or to install an editorial context.

Questions for deeper practice

Can the alternative text replace a legend of origin?

It describes the information useful to the understanding of the image. The source and editorial role may require a distinct visible mention, especially when the attribution affects the reading of the document.

DETAILED WORKSHOP / APPLICATION

See what the visual makes you understand.

  1. 01 / Prepare the necessary information

    Assemble image, legend, alternative text and page context. Define the expected role: document, illustration, portrait or decorative element.

  2. 02 / Carry out the approach

    Read the page with and without the visual. Identify the places, people or events that the image may suggest. Check the source, attribution and context elements necessary for this reading.

  3. 03 / Examine an alternative situation

    If the image is illustrative but looks documentary, adapt the presentation or the visual. A legend must illuminate its role without giving it evidence that it does not provide.

  4. 04 / Decide on the next step

    The use is consistent when the reader can understand the visual function. Weight and size controls complete this reading without replacing the editorial control.

  5. 05 / Hand over the verification records

    Transfer files, uses and decisions. The pages that reuse the image are reviewed if a correction concerns its origin, legend or interpretation.

ANNOTATED WORKING DOCUMENT / REVIEW GRID

Editorial use of the visual

The file preserves file, origin, role, legend and alternative text. It examines what the image makes understand and separates document of proof, illustration and decoration.

On a small screen, scroll the grid horizontally to read all three columns.

Example situations to assess
ObservationSupported interpretationNext step
The illustrative role is clear on the page.The visual supports understanding without being presented as a documentary.Check the variants and information associated with its other uses.
The legend attributes an undocumented place.The presentation adds a statement that the file does not allow to set up.Re-view the legend or choose an image adapted to the context.
The recharge removes an element that changes the meaning.The version may suggest a different reading from the original.Compare the uses and restore the necessary context.

Reviewing the working document

The final verification compares what the text affirms and what the visual suggests. The dimensions and weight are useful for technical control, but do not demonstrate the documentary relevance of the image.

REPORTING / EXAMPLE WORDING

Presentation of results: Check the role and consistency of the images

Point to clarify

The role of a visual must be understood without giving it any additional evidence.

Before handing over

Join the text, image and information that accompanies its use.

Example of a qualified conclusion

The image fills the role indicated in the page context. The legend and the alternative text do not add any attribution that exceeds its documented origin.